ABOUT US

The Founder

David Foote, Founder of Maison Forge

David Foote spent twenty-five years as a successful working artist in New York, with seven sold-out solo exhibitions, three illustrated books published by Knopf and Atria, a decade as a fashion illustrator, and a sixty-five-foot mural commissioned by Hanro of Switzerland for its Meatpacking District flagship.

His luxury sensibility was formed through artistic discipline, in a world where taste is not an accessory. It is the entire pursuit.

Nineteen years ago, that sensibility went to work on something deeply personal. He founded the luxury beauty brand Jaboneria Marianella with his mother, Marianella, whose formulas were inherited from her mother and grandmother in Venezuela.

David has served as the brand’s Co-founder and Creative Director since 2007. From a Brooklyn workshop of copper pots and handwritten formulas, Marianella grew to eighty-two products, a place at Bloomingdale’s BEAUTYSPACE, and a story featured by Vogue, Oprah, Forbes, Allure, WWD, and others.

Maison Forge was born from his experience of building a luxury house from the ground up, and from his conviction that technology should preserve the founder’s taste, protect the company’s knowledge, and give creative people the freedom to create again.

David Foote · Founder · Brooklyn, New York

The Team

Braxton Woodham

Braxton Woodham

Chief Executive Officer · Founder
Former CTPO of Fandango and Rotten Tomatoes. Co-creator of DSNP. Early contributor to the project that became Google Earth.

Braxton Woodham has built his career at the intersection of technology, media, and personal agency. At Sony Music Digital Media Ventures, he worked on Keyhole, the project that became Google Earth. As Chief Technology and Product Officer of Fandango, he led product and technology across Fandango, Rotten Tomatoes, and Ingresso.

He later co-created the Decentralized Social Networking Protocol and co-founded Frequency, a blockchain designed to return control of personal data to the people who create it. He began his career as a propulsion engineer on two Atlas missions and served as a Captain in the United States Air Force.

At Maison Forge, he leads the vision: technology with power, discipline, and a distinctly human point of view.

Michael Wynholds

Michael Wynholds

Chief Technology Officer & Founder
Founder of Carbon Five. Twenty-one years building for Google, Disney, Microsoft, Coinbase, and Square. Former Netscape engineer.

Michael Wynholds founded Carbon Five and led it for twenty-one years, building it into a national product development firm trusted by some of the world’s most consequential companies. Across five offices, his teams designed and shipped hundreds of digital products for Google, Disney, Microsoft, Coinbase, Square, and others.

He began his career at Netscape during the era that defined the modern web. He brings that same founding instinct to Maison Forge, where he shapes the technical architecture of the house: discreet, resilient, and made to endure.

Bibi Nunez

Bibi Nunez

Head of Marketing and Content
Founder of Even Better Media. Former Senior Vice President and Editorial Director at Edelman. Five years at CNN.

Bibi Nunez has built her career turning complex ideas into stories people remember. She founded Even Better Media, a strategic communications studio spanning advisory, video, and brand storytelling.

As Senior Vice President and Editorial Director of Edelman’s Content Lab, she led creative strategy for global brands across finance, health, and technology. She built newsrooms reaching millions of people each day at Brut and Zoomin.TV, scaled video audiences to a quarter-billion monthly views at CafeMedia, and spent five years at CNN, including within its investigative unit.

She began as a reporter in Caracas, and the discipline of the storyteller has never left her.

At Maison Forge, she gives the house its language, its editorial rigor, and its voice.

Jeetu Maker

Jeetu Maker

Head of Engineering
Twenty-five years building intelligent systems. Former Director of AI Platforms at Project Liberty. Architect of high-performance trading platforms.

Jeetu Maker has spent twenty-five years building systems where performance, scale, and trust are non-negotiable. As Director of AI Platforms at Project Liberty, he helped shape the infrastructure behind a new generation of intelligent products.

Previously, as a founding engineering leader and General Partner at Kuma Capital, he architected high-performance trading platforms from the ground up.

At Maison Forge, he builds the engine room of the house: sophisticated multi-agent systems designed to augment the people they serve.

Heather Finney

Heather Finney

Head of Product Design
Two decades designing for Estée Lauder, Derek Lam, IBM, JetBlue, and Royal Caribbean. Former product design lead at Project Liberty.

Heather Finney has spent two decades creating experiences for brands and institutions that demand precision. She art-directed Estée Lauder’s Time Zone launch and Derek Lam’s e-commerce campaign at Lloyd & Co., and later led product design at Project Liberty.

Her work is guided by a singular conviction: luxury lives in the details a person feels but never has to think about.

At Maison Forge, she designs the experience of the house itself, from the first threshold to the daily ritual.

Corbin Long

Corbin Long

Head of Product
Fourteen years building consumer products at scale. Former Director of Product at Fandango. Built privacy-first AI agents at Project Liberty.

Corbin Long has spent fourteen years building consumer products used by tens of millions of people. At Project Liberty, he took a privacy-first personal AI agent from concept to multi-platform alpha, designing a trust architecture in which every action remained visible to its owner and personal information was protected before it moved.

As Director of Product Management at Fandango, he led product across web, iOS, and Android for tens of millions of monthly moviegoers.

At Maison Forge, he ensures that every product answers to the person it serves and, ultimately, to the person who owns it.

Maison Forge is advised by senior figures from American luxury fashion, prestige beauty, and technology.

Meet the board →